- Rivalry/Competition in the industry
- There is always competition amongst art galleries. However most do not rotate their showcase as often so thats one major aspect One Way Gallery has on it’s opponents.
- Threat of new entrants into the industry
- The threat of new entrants is not necessarily a huge issue for One Way because they are one of the only galleries in the area.
- Power of suppliers
- Given that this is a contemporary art studio most of the material is collected by the artists or donated to be put to use. Other materials (shelving, cabinets) will sometimes be fabricated in house.
- Power of customers
- The power of customers is medium because the shop can’t operate without them. Whether it’s buying directly from the gallery or custom pieces from the artists.
- Threat of substitute products
- Very low threat of substitute products because all work done at One Way is one of one. However, a customer could always try and find another another customer gallery to purchase work from.